CriticalKPIAI Marketing
Agency
Just for Fun

Photography, Cars and All That's Fit to Print.

Cars. Coffee. Conversation.

Tex and his wife outdoors

Another perfect day in San Diego with my girl!

A little more about Tex

When I'm not optimizing ecommerce performance, I'm an avid reader of the Bible, history, and philosophy, a classic car enthusiast, a collector of vintage watches, cowboy boots, and hats - and a very proud grandpa of two. I love road trips, hiking with my wife, and spending time outdoors. Someday, I'll visit every major national park.

I'm also an animal lover with four cats - Vesper and Finn, who are siblings, and Riley and Sofia, who are siblings - all part of a long line of feline companions. I'm a proud sponsor of a six-banded armadillo named Frank the Tank at the Animal Tracks sanctuary (Agua Dulce, CA). I'm a long-time member of the San Diego Zoo & Safari Park and a San Diego animal sanctuary - Lions Tigers & Bears.

Having grown up in Houston and the Lone Star state, I'm a lifelong Dallas Cowboys and Texas Longhorns football fan. My friends call me Tex.