CriticalKPI helps businesses get the most out of their marketing dollar – online and off. We subscribe to an analytics marketing methodology that incorporates site data, clickstream data, email, social media, PPC advertising, competitive intelligence, voice of customer (VOC), and offline marketing data to create a holistic multi-channel view of marketing performance.
Your business does not exist in a vacuum… and neither should your marketing!
Digital Marketing
Multi-channel marketing strategies that meet your business goals and get results
Personalization
Personalize content and products with dynamic one-to-one AI-driven recommendations.
Marketing Analytics
Insightful multi-channel analytics that support your most business' most critical key performance indicators (KPIs)
Google Analytics
Track website activity to understand customer behavior and uncover valuable trends
Split Testing
Experiment with A/B/n tests and personalize content to increase conversion optimization
Marketing Dashboards
Aggregate marketing data for performance management of key business metrics and critical KPIs
Keyword Research
Research the most valuable key words and phrases to optimize search engine rankings
Content Planning
Develop persuasive content that attracts customers and moves them to act
Search Engine Optimization (SEO)
Optimize site structure and page content to increase relevance and page rank